Cuttin Up Radio was created in June of 2009 to preserve the history and integrity of Rodeo by bringing the spotlight to rodeo athletes, stock contractors, rodeo committees, associations and more.
Christina Laiche, along with Legendary Stock Contractor Sammy Andrews, and wife Rena Andrews, had a vision to create an outlet that generates awareness, support and integrity to those involved in the Rodeo & other Western Lifestyle Sports.
With tremendous success featuring rodeo, Cuttin Up Radio has expanded the vision to encompass all aspects of Western Lifestyle Sports. The focus to bring Western Lifestyle Communities together in one place has help Cuttin Up Radio reach new levels of success.
We are the proud and independent voice for community building and cultural enrichment throughout the Western Lifestyle Sports and Entertainment Industry. We provide inspiration, honesty, integrity and leadership through news, interviews, promotions and sharing ways to help others and promoting businesses in the Western Lifestyle Industry.
Cuttin Up Radio has created an integrated marketing strategy centered around the Western Lifestyle with advantages of reaching millions using the following Cuttin Up Radio (CUR) touch points that will expand your brand and reach your target audience.
* Live Broadcasting
* Interviews with Athletes of Western Lifestyle Sports
* Interviews with Music Artist
* Promotional Giveaways
* Community Building throughout the communities
* Cuttin Up Radio Tour
* Promoting Healthy Lifestyles
* Lifestyles of the West TV
* 5 Star Agency
* Rodeo Styles
Among the many online/internet radio, FM radio, podcasting, on-demand, iTunes and other digital devices that make up broadcasting in general, Cuttin Up Radio offers the newest cutting edge themes, purpose, support, media outlets, broadcasting capabilities and show content unlike any other radio station in the market today.
Cuttin Up Radio brings not only one genre of music, but over four into this one station, giving listeners the variety they want in genre’s that create an exciting mixture of inspiration, energy, and fun.
Today's country music listener is not limited to the rural person or the blue collar worker. The audience has grown to include people from all walks of life. According to a Harris survey, 60% of the adult population likes country music.
Today's expanding country music audience has created a market for 2,600 full time country radio stations. Up 92% since 1978! In addition, 64% of the country music audience is in the powerful 25 -54 age group, the peak buying years for American consumers.
Cuttin Up Radio is monitoring listener statistics and feedback to help shape the growth and advancement of the station along with engaging in larger event promotions and corporate sponsors in order to fund the advancement of broadcasting equipment and shows.
The transition to digital broadcasting is occurring all over the U.S. in radio. Most stations already store music, edit clips, and broadcast their analog signals with digital equipment.
Satellite radio services, which offer over 100 channels of digital sound reaching a world wide fan base via subscription.
Cuttin Up Radio’s is advancing with the new era of technology and broadcasting capabilities through as many media outlets within the stations strategic, marketing, and financial plan.
Cuttin Up Radio cont
inues to evolve each year as it grows in listenership, support, partners, advertising, and broadcasting.
Through advertising and sponsorship revenue Cuttin Up Radio will reach audiences through the online radio player, Cuttin Up Radio Tour, and Direct Consumer Introduction to the Western Lifestyle.
Those most likely listening to radio news either at home or in the car on a typical day, several demographic groups stand out: those between ages 30-64, college graduates, and those who use the internet and cell phones.
Online consumers are more likely to get radio news: 57% of internet users get radio news regularly, compared with 44% of non-users. Similarly, 53% of the cell-only population (those who have dropped their landline and rely exclusively on their cell phone) get radio news on a typical day, compared with 39% of those who rely exclusively on landlines.
Cuttin Up Radio has been proudly recognized by the top CEO of Western Lifestyle Sporting Organization.
Whether you are a fortune 500 company or an independent retailer, Cuttin Up Radio is your connection to millions of Western Lifestyle consumers.If your company places an emphasis on event marketing, we think you'll be hard-pressed to find a better opportunity than Cuttin Up Radio to market your product or service.
Because of our broad appeal and sheer attendance numbers, our sponsors can rest assured that their message will reach their target audience. As a result of the tremendous exposure through the Cuttin Up Radio and Entertainment Tour and Cuttin Up Radio, we have established a loyal sponsor base including many industry leaders and boast an over 90% sponsor retention rate.
Our Marketing efforts are centered on strategic partnerships through:
Internet Radio
Concert Tour
Mobile Media
Educational Programs
Public Relations Campaigns through regional teams and more.
Contact us today to take advantage of this one of a kind, extraordinary advertising opportunity!
The power of the Cuttin Up Radio and Entertainment Tour traveling thousands of miles promoting your brand, packaged together with online advertising creates a unique marketing strategy for success.
As the Western Lifestyle Leader, Cuttin Up Radio offers advertisers the opportunity to reach a targeted audience through a national tour, integrated with on-air and online advertising.
We offer a range of partnership opportunities to engage our premium audience with your brand. At Cuttin Up Radio, our goal has always been to develop and broadcast content that people want to hear while traveling the country going directly to the audience and promoting your brand.
We are not only advertising and marketing your brand over the airways, we are also taking your brand directly to the people achieving your brands marketing goals.
By creating solutions tailored to your budget and needs, Cuttin Up Radio offers a unique advertising vehicle to reach passionate consumers across the nation each and every day.
Cuttin Up Radio has a wide variety of sponsorship opportunities available, and our sponsorship staff will work with you to tailor your package to fit your company's specific needs.